Monday, 4 April 2011

Final Concept - QR Codes

QR codes are used to give the user an experience outside of the game. They are placed on Fairtrade products across various shops and products and its up to the user to find them. With each code the user will get a number of seeds to plant on their farm. With the seeds the user may get other rewards too. These could be items to place on the farm, or items used to up-grade buildings. If the plant is not already available by getting the code the user will unlock the seeds or tree that it corresponds with. The exploration of looking for QR codes will give the user something else to do, but it can also help them improve their game experience. Exploring can lead to the user finding new products to try which they may then become regular users of.

The technical side of the QR codes is that each code will correspond with a URL. On each web page attached to a URL is a picture of the final items that the user will receive. These pictures will be pulled from the page and added to the available space on the app, in the Scanner menu. The items will then appear separately in the My Stuff menu (these again will be taken from the page).

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